Two of mankind's greatest inventions, together at last. Note: this is an exploration of what is possible, not necessarily what is practical. Tweet from the street at your own risk! iPad Version Here ...
I wish I could say I was writing this post on an iPad. Alas, the Apple Fairy has yet to bequeath unto me the "ultimate mobile multimedia device" (Job's words, not mine). But instead of sitting around pining over my iPadlessness, I've decided to mock up another iPad "experience." I'm not going to say much about this one since it's pretty self explanatory. Combine the convenience of shopping online with the familiartiy of a print layout. Sprinkle in a dash of novelty in the form of "living portraits" and wrap the whole thing up in a sleek, hand held device. I think this could be an interesting way to shop. The ...
I've been itching to try some stop motion lately and luckily found a project that seemed suited to the technique. Here is a TVC I created for a women's health fair event (sidenote: TVC is industry-speak for "television commercial"). The challenge was to visually show a connection between "health, fitness, and fashion." Shooting stop motion allowed for some creative transitions that helped tie the three themes together. Notice there are no cuts in this spot. And now some technical details. We shot this on a blue paper backdrop. It was lit with a couple of kino four-banks from the front. I went with hot lights instead of strobes to eliminate any potential ...
April 20th, 2010 | Comment | Trackback | Tags: BTS, commercial, lighting, MKII, photography, video
The iPad is on its way and the HP Slate is not far behind. I am equal parts excited and terrified to see how these devices will change the way we consume media (hint: revolution). Already we're seeing publishers and advertisers flock to the iPad. Many magazines that have been print-only since their existence now have the opportunity to immerse their readers in interactive video, sound, and motion. So, if you shoot video, how can you prepare for this brave new world? Get yourself an L-bracket. I'll explain. Traditionally, books and magazines are in a portrait orientation and film and TV are landscape. You don't read books on your TV and you ...
March 26th, 2010 | 45 Comments | Trackback | Tags: Red, vertical, video
I'm working on a personal project right now about the costal Redwoods. After spending two days deep in the jurassic mists I started to get a little stir crazy. You ever feel like raptors are watching your every move? In addition to almost twisting my ankle falling off this tree, I think I really scared two old ladies that were walking up the trail behind the camera. There, now no one can say I take myself too seriously. Enjoy the buffoonary. ...
March 23rd, 2010 | 7 Comments | Trackback | Tags: BTS, Red, video
Spent most of the afternoon working on this diy cable cam. The "pulleys" are sealed-bearing scooter wheels I picked up from a local bike shop. Please chime in if you have any design suggestions. I'm just winging it right now. Once I get the kinks worked out, and some stronger cable, I hope to fly the Red on this thing. In the meantime, here's a quick clip of the first spin with a sandbag. ...
March 19th, 2010 | 2 Comments | Trackback | Tags: DIY, MKII, video
A couple weeks ago, we decided to drive to Vancouver to take part in the Olympic festivities. The 5D mkII went with us and I ended up shooting enough video to throw together a quick edit. I do love the portability of this little camera. Almost as much as I love the Winter Olympics. ...
Last spot in the Better to Play series. I just watched all four back-to-back and I must say I'm pleased with their consistency. Yay for branding. This spot was shot on Red and posted in FCP with some help from Magic Bullet and After Effects (for the motion graphics). I'm pretty sure the idea for this spot came from an episode of Arrested Development. RIP Arrested Development. We'll always have the banana stand. ...
January 12th, 2010 | 1 Comment | Trackback | Tags: commercial, Red, video
We have a rad dog named Stella. She's a unique little creature. Here's a little flick Lyn and I created to show a typical day in Stella's life. This was shot entirely on the Canon 5DMKII. It's a good proof-of-concept to show that you don't need a Red camera to create interesting visuals. You just need, well, interesting visuals. The small size and low weight of the MKII made it easy to get some of these hard to reach POV shots. Huge thanks to the talented Jef Gibbons for his musical contribution. Enjoy and Merry Christmas to all. ...
Last month Lyn and I jumped down to Santa Rosa to film Levi Leipheimer's Gran Fondo. I know what you're thinking, "What the heck is a gran fondo?" Well, according to levisgranfondo.com, it is a "long distance, mass-participation cycling event – not a race." There, now you know. I must say it was a grand gran fondo. The course wound its way through deep, dark forests and across golden hillsides. The standard practice for covering cycling events is from the back of a motorcycle, or from a helicopter. Luckily, we had both. Carl Burchfiel, our fearless leader, wrestled a fully-kitted Red inside a tiny chopper while Lyn and I took the motos. ...
November 13th, 2009 | 3 Comments | Trackback | Tags: Red, video