July 30th, 2009

Ever wonder how abandoned shopping carts end up where they do?  Me too.

Cart
Written & Directed by Jesse Rosten
Music by Peter Lance

The idea for this film was hatched a few years ago.  Lyn and I were driving through town and had Radiohead’s OK Computer on the CD player.  As we drove by an empty parking lot, we happened to notice a shopping cart looking rather lost and disheveled.  This visual, combined with Yorke’s longing melodies, had us both feeling like we were experiencing something dramatic and cinematic.  So, naturally, we started laughing.  The next few minutes were spent joking about “the little cart that could.”   “Wouldn’t that be funny if…” “He’s got the heart of a champion.”  Fast forward a few years and we hadn’t forgotten about the cart.  When I learned that my hometown was hosting a film festival to showcase local talent, the idea of the shopping cart resurfaced. Can’t get shown up on your home court, right?  A few beers with friends and many script revisions later and we had a story.

The film was shot with no budget, over a few weeks.  The question I get asked the most is, “how did you get the cart to move?”  Simple.  String.  Ugly Braid 40lbs test fishing line to be exact.  We went through several brands before we found one that didn’t show too much on screen.  Even so, when shooting at 4k it’s hard to hide anything and I ended up having to comp the string out of a few of the shots.  Big thanks to Derek and Lyn for all their hard work on the production.  Also, this film wouldn’t be what it is without the beautiful music composed by Peter Lance.

Please enjoy the film and don’t hesitate to ask (in the comments section) if you have any questions.  For the tech-heads, this was shot on a Red One with Canon EOS lenses via the Birger lens mount.

29 Responses

  1. well done Jesse- absolutely brilliant, even by the high standards I already have you at 8)

  2. FABULOUS! It made me cry. (Dave too, I’ll admit it for him.) We are not going to miss the film festival next year.

    Buffy Tanner

  3. [...] Watch it in full quality on his website – but try not to read the story before seeing the film. AKPC_IDS += "803,";Popularity: unranked [?] Print/share: [...]

  4. Phantastic film, Jesse. I left a longer comment on Vimeo.

    You are very talented, young man!

  5. Incredible, beautiful, hauntingly lovely. Thank you!

    Kelly Salter

  6. Outstanding job. Do you own the red?

  7. And kudos on the music man. VERY nicely done.

  8. I do own a Red. Thanks for watching!

  9. Jesse, I don’t now nothing about the how-to’s of your work, I am a software engineer. But you had me moved, with a knot in my throat :-) Very good work, pls send congrats to the whole team and specially to Steve Lance.

  10. [...] für die Macher und einige Erklärungen hinter diesem Film interessiert, der schaut am besten mal hier vorbei. Dort erfährt man etwas über die Idee und deren Umsetzung in einem “no budget [...]

  11. Beautiful film, Jesse. Very good work. – Mirek Czech republic – Prague.

    Mirek Veselý

  12. [...] is a triumphantly heroic short film directed by Jesse Rosten, with music by Peter Lance.  This film is so far beyond amazing that I can’t imagine what [...]

  13. [...] Cart é um curta de Jesse Rosten que mostra um carrinho de supermecados “humanizado”. Achei lindo, a fotografia, trilha sonora e tudo mais. Vale a pena assistir pois não serão 10 minutos perdidos. #Recomento. Veja mais informações no site do próprio Jesse Rosten. [...]

  14. [...] Jesse Rostens short film “Cart” deals with those questions around the useful and often used, but mostly unloved everyday objects. He evokes them to life and impressed with wonderful pictures and a beautiful soundtrack. Also reasons why the film won the Best of Festival Film Award at the Sundial Film Festival 2009. The idea for this film was hatched a few years ago. Lyn and I were driving through town and had Radiohead’s OK Computer on the CD player. As we drove by an empty parking lot, we happened to notice a shopping cart looking rather lost and disheveled. This visual, combined with Yorke’s longing melodies, had us both feeling like we were experiencing something dramatic and cinematic. So, naturally, we started laughing [...] A few beers with friends and many script revisions later and we had a story. (By Jesse Rosten) [...]

  15. [...] Cart, do diretor americano Jesse Rosten, dá vida e sentimento a um carrinho de supermercado. Filmado em algumas semanas e sem orçamento, é impressionante a qualidade da fotografia, roteiro, direção e trilha. Usaram uma Red One com lentes Canon EOS. Você pode saber mais sobre “Cart – The Film” no blog do diretor. [...]

  16. Beautiful. Loved it!

    Emily

  17. Jesse, as a amateur film maker, I LOVE stories. I film everything I can in my search for telling beautiful stories to the people. I’ve been at Sahara twice, Death Valley three times, mountains in Brazil several times, always searching for the right story, right light, right characters. That’s why I need to say, YOU ROCK, man!! Your beautiful and inspirational story of the cart catch us all in my small ad agency and at home. In some point of the movie, I thought my wife were about to cry. That’s really brilliant! I would love to stay in contact with you and with your artwork.
    Much love from Brazil!

  18. Jesse,

    That was a fantastic film! I would like to think that I watch quite a few films on the internet, and rarely do I find one that matches the quality of this one. I found myself not wanting it to end. Congratulations. Have you thought about submitting it to the Oscars in short subject? I don’t think that that is an outlandish question, as I believe that you could have a real shot, especially if you already have won other awards. I loved it.

    Eric Goldstein

  19. [...] Creator: Jesse Rosten Vimeo Channel: Cart – The Film Website: Jesse Rosten [...]

  20. Hello from Russia!
    Can I quote a post in your blog with the link to you?

  21. Jesse (and team)~
    I’ve been meaning to look-up this film that you made for a while and just got to it…

    Wow.

    While I have come to expect high-standards of technical wizardry from you, I am so impressed with the emotional resonance of this film.
    You made me care for metal frame and wheels, a cart {!} –that has got to be a new benchmark in filmatic talent & storytelling ability. I was hooked from the very first frames and, of course, also quite teary-eyed at the end.

    Really beautiful work; bravo! Looking forward to the next one. :)

  22. I don’t believe in films about inanimate objects. It’s a cop-out

    steve

  23. A recommendation through a friend through a friend etc. I grew up in Redding. I never thought it could look like that… Gorgeous film. You anthropomorphized a shopping cart and made me cry. Beautifully shot. I wish you great success and continued vision.
    Cheers, Megan

  24. ARE YOU KIDDING ME?
    Wow, that was brilliant. And beautiful. And the score is stunning. Great, great work man.

  25. [...] Cart — The Film Written & Directed by Jesse Rosten Music composed by Peter Lance Released on July 30th, 2009 Cart – The Film on Vimeo [...]

  26. I love whimsical, and this hit the nail on the head for me. It’s such a beautiful short.

  27. [...] a short film by Jesse Rosten, explores this notion – in a whimsical and wonderful [...]

  28. I want a ride in that cart….

    David Flanagan

  29. Hi Jesse!

    That was awesome!! We like to check up on you guys from time to time on the web. The pictures you did for us are still my favorite!! This short was amazing. Please tell Lyn we said hello.

    Take care,
    Rick and Kristina Harmon

    Rick & Kristina Harmon


Leave a Reply